Partnering With Macaroni KID Erie

Macaroni KID Erie is THE way to reach Erie families.

September 23, 2021

Macaroni KID Erie is THE go-to family resource to reach Erie families.

Macaroni KID Erie is THE trusted local resource for families looking for family fun in the Erie region. That makes Macaroni KID Erie the best outlet for you to spread the message about your business, organization, or event. 

We can help you build brand recognition, promote a special event, increase traffic on slow days, launch a new product, service, or location, or share your expertise with our Erie community. 

We love using Macaroni KID Erie as a platform to promote Erie and its local businesses and organizations!

Macaroni KID publisher Kara Murphy and her kids.

Why choose Macaroni KID Erie as the place to spend your marketing dollars?

1. We can help you reach thousands of Erie parents and families each week

Targeted marketing is the best marketing. 

Macaroni KID Erie is the largest parent-focused online media resource in Erie. Each week we send an email newsletter to our 7,000+ subscribers.  Newsletters include local family-friendly happenings, events, and activities, along with information about the local businesses families are looking for. 

2. Our unique expertise

Not only do we have an excellent connection with local readers, but Macaroni Kid Publisher Kara Murphy is also an award-winning writer with 25 years of journalism, marketing and public relations experience. Her writing has appeared everywhere from the New York Times to the Erie Times-News, where she was a reporter for eight years. 

3. Our readers

Macaroni KID Erie readers are up on everything happening in our community. Their kids got their first library card at six. They show up (on time) for school concerts. They are soccer parents, working parents, and stay-at-home parents. They are passionate about supporting local businesses in our community. Macaroni KID readers are THE ideal audience for local businesses that want to connect with moms and families in our area.


Wanted to touch base and let you know after surveying all of our camp participants, Macaroni Kid came in as our number one answer to ‘how did you hear about us?’ So awesome! 

— ExpERIEnce Children's Museum

We are selling out birthday parties left and right since December and I am attributing that success to the birthday party feature on Macaroni Kid. Thank you for putting that together and for sharing the information to the right audience. 

—Asbury Woods

Advertising options and examples of our work:

Display ads:

Display ads on Macaroni KID are targeted, no-waste marketing for your local business. Ads are seen on the website and in the weekly email newsletter, and are visible on both mobile and desktop. No matter what page our reader clicks on, your ad will be visually placed for the reader to see and take action.

Leaderboard ad:

Sidebar ad:

Sponsored article:

Sponsored articles are an easy, cost-effective way to reach your target audience. The article is sent to our readers' inboxes in the week's e-newsletter, published to our homepage for one full week, and lives on the website indefinitely. 

Erie's New Miniature Golf Course Offers Kid-Friendly Spooky Fun

Kids Will Take Off at Erie's Flying Monkey Inflata-Park

Featured guides:

Macaroni KID Erie runs several advertising guides throughout the year that are extremely popular with our readers! They include listings and information about Erie businesses or organizations, along with community-centered guides sponsored by one or two local businesses.

Recent guides:

Erie's Fall and Halloween Fun Guide

Your 2022 Erie Summer Camp Guide

Dedicated e-blast:

An e-blast is an email dedicated solely to your business, organization, or event. It can be sent on the date and time of your choice to our entire subscription list of more than 6,800 Erie families. 

Calendar listings:

It is always free to list your FREE or LOW-COST family-friendly events in the Macaroni KID Erie calendar. Events must take place within our territory of Erie or closely surrounding areas. 

Let's get started!

How can we help you reach your goals?

Fill out the form below or email publisher Kara Murphy today so Macaroni KID Erie can reach out to you with a personalized marketing plan of how we can help you achieve your goal of reaching Erie families.